How many Twitters does Twitter have?

A common misconception is that separate departments of a business are not aware of what is going on in other departments of the business. For example, even members of the finance team should know about the company's social media pages. This means that it is not just up to the marketing department to be involved in social media. More involvement by employees can better the chance of becoming well known and increasing fans and followers.

I found an article on www.Hubspot.com that was titled "How to Cultivate a Company Wide Social Media Culture" that included some great tips for companies. This article stated that in order for a company to be successful, they need to adapt their entire corporate culture to our social media oriented world. 

Some tips that I thought would be really helpful for companies that are trying to spread their social media efforts is to incorporate social media training into the standard job training. This is important because everyone will be on the same page on how to be involved in social media for the company. The other great tip is to incorporate social media into company events. When hosting an event, you can create a hashtag that everyone attending the event will tweet about. Also, you can use the "check in" feature on Facebook, Twitter, or Instagram as well as use location based platforms such as Foursquare.

I was trying to look for a company that had company wide social media platforms with multiple Twitter accounts. The one that intrigued me the most was all of the different accounts that Twitter has. I couldn't even count them all because there were so many! Here is a screenshot of the top six accounts that came up when I searched for Twitter accounts. 

There is even a description of each Twitter account! I would never even think to follow a Twitter account. I thought this was interesting because it shows how much even social media platforms market themselves through social media. I think that  the Stories account is really neat because it is a good way for the people at Twitter to see how people like the platform and they can directly see and respond to either positive or negative stories by searching the hashtag #twitterstories. It makes sense to have so many accounts since there are so many members on Twitter. According to Business Insider, there are currently 232 million monthly active users.